Becoming as master in anything can be a daunting task. However, as always, if you have a system, there is an almost sure way of getting there. One of the first step to take on your journey to becoming a master (read competent) in anything you do, is to understand the 4 levels of competence, a concept popularised by Tom Hopkins, the Sales Guru. Understanding the path ahead can allow a budding market master to plan his or her development path in a more realistic manner, while at the same time helping to reduce the risk of developing unrealistic expectations.
According to Tom Hopkins, the world-famous sales trainer, the 4 levels of competence (which originated from the work of Maslow) are as follows :
1. Unconscious Incompetence
2. Conscious Incompetence
3. Conscious Competence
4. Unconscious Competence.
Here is a description of each stage of competence everyone has to go through in the journey to become a Master of anything.
1. Unconscious Incompetence
Unconscious incompetents are people who do not know what they do not know. This is the stage of a raw beginner.
A good analogy of this could be little kid living in the farmland of a remote village in China. He watches his parents toil all day using their hands and the help of animals. He has never seen a motor vehicle and don’t know that they exists. He doesn’t know that motor vehicles such as cars and tractors can do the job much better than animals can and as such, as he grows up, he continues to depend on these farm animals to help him do his job. He does not know what he does not know and as such progresses no further.
Many of us go through this stage when we first learn anything. We don’t know what we don’t know!

2. Conscious Incompetence
Conscious incompetents know that they do not know. According to Hopkins, this is where they think to themselves “this is nothing like I thought it would be”. This is arguably the most frustrating stage in the life of master-to-be but yet, it is also one of the most important step he needs to go through. It is only when you know what you don’t know, can you really start your journey to being a master!
Take the case of the boy above. As he grows up, he makes his first trip to city with his parents. This is his first experience seeing cars on the roads. His inquisitive mind starts to whirl and imagine how he can control these motor vehicles like he’s seen people in the city doing it. He now knows there is such a thing as motor vehicles and vows to learn how to drive one of these vehicles. He now knows there is such a thing as motor vehicles and knowing this allows him to take his first step towards learning to master one of the machines.

3. Conscious Competence
Conscious competents know what to do, as long as they think.
Again let’s take the analogy of this boy. He’s now grown up and he made his move to the city. He scrapes together enough money to learn how to drive a car. He know knows how to drive a car but each time he drives a car on the road, he needs to think of what to do each time. When he comes to a junction, he needs to remember to flip his signals. When he sees a traffic light that is turning red, he must remember to slow down and change down his gears and depress his clutch and brakes at the lights so that the vehicle don’t stall. He’s in a stage of Conscious Competence. He knows how to drive a car, but he has to concentrate hard to make sure he takes all the right steps in the right sequence.
4. Unconscious Competence
Unconscious competents are highly trained and highly skilled people.
Again using the analogy above. This man now owns and drives a car for some time now. He is comfortable now and can chat and talk to his passengers when he drives. He does not need to think as hard as his actions now come naturally to him. He reflexes are now instintive. The moment he steps on the brakes and his car slows down to a certain speed, he left leg automatically depresses the clutch just at the right instant to prevent the car from stalling. He is now in a state of Unconscious Competence as far as casual driving is concerned.
Does the above sound familiar to you? Was it the same the first time you learn to swim? As a kid who’s never been to a swimming pool, you never knew that a person could learn to swim(unconscious incompetence). Then comes your first trip to the pool, and you realised that people can actually swim and swim fast too(conscious incompetence). Then you decide that you have to learn and once you have learned to swim, you know exactly what to do but you still to concentrate on each action. If you lose concentration, you start to struggle and choke but you know that if you maintain your concentration, you can conquer your fear of water and get to the other side of the pool safely (conscious competence). Then after some months, you can swim really well. You can even play with your buddies while swimming and sometimes you can even talk to them if your head is above water. You no longer have to think to stay afloat (unconscious competence).
Experts say there is another level. The level of Conscious-Unconscious Competence. You see, to most people who have mastered the art of something, such as cycling or swimming, they do not know who to teach it. If you ask them how they do it, they will have a hard time answering your question because their reflexes has become so instinctive to them that they do not know how to describe it.
However, true masters also know how to teach their art. When you become a true master, you analyse what made you successful and come up with the system to teach others to be successful. You are Conscious of your Unconscious Competence… and this is the stage of a true master!